ALTER EGO ITALY MY COLOR | 100ML, VARIOUS COLOURS Color:5/43 and natural hold while reducing

and natural hold while reducing frizz

Colour-lock technology

Tourmaline ceramic barrel for smooth and shiny results

Built-in applicator brush for easy

ALTER EGO ITALY MY COLOR | 100ML, VARIOUS COLOURS Color:5/43 and natural hold while reducingReliable permanent colour with balanced tone and shine A permanent colouring system designed to deliver consistent, even colour results while maintaining the overall condition and shine of the hair. Formulated for professional use, it provides dependable coverage and tone accuracy, making it suitable for both creative colour work and standard grey coverage services. Permanent colour system for long lasting results Provides even, consistent colour